Many people have asked me why, after working with my own private perl scripts for 15 years, I decided to create link building software called Link Insight, with the help of the highly regarded search intelligence firm AdGooroo.  Link Insight is based on what I’ve learned as I enter my 16th year of link building [...]

Want more blog traffic? Want more eyeballs in front of your content? Then why not translate it into other languages to appeal to a wider audience?

You don’t always need to be a search engine optimization specialist or link building expert to make sure your site is moving up the search engine listings. However, it pays to understand that there are a lot of nuances in the SEO world that can work against you if you are coming to the world [...]

A friend of mine told me that by including Google Analytics code on my site I am leaving open doors for hackers to break into my site and deface my pages or hijack the server entirely. Now I’m kinda freaked out. Is this true?

If you’re a regular visitor to this blog, you’ll know that it’s “enhanced with Apture.” Well, you may not know that, actually. But you will have experienced Apture when you’ve clicked on certain links that show you information as elegant popup screens overlaying what you’re reading on this site instead of taking you away.

So far we’ve looked at prepping the networks you’re going to be using for your hub, and what features you might want to consider. By now, you should have a pretty strong idea on what your hub is going to look like, so all we need to do now is find a home for it.

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? How many of our visitors are fully engaged and how many are walking away? Measurement depends on setting goals, establishing benchmarks and then measuring progress toward the goal.  But is engagement too fuzzy a concept to [...]

The latest Google Official Blog post talks about website testing and its benefits to intelligent site designing. It is a hands-on process of checking whether a website meets the basic design specifications and usability or not. In contrast to the old days, when most website changes were made on gut feeling , now, you can [...]