A recent report shows that Fortune 500 countries aren’t very good at SEO. This can be very good for small and medium sized businesses who are competing in the same product and service fields with major players. By using a set of sound SEO tactics, you can often get enviable positions on search engines despite [...]

So far we’ve looked at prepping the networks you’re going to be using for your hub, and what features you might want to consider. By now, you should have a pretty strong idea on what your hub is going to look like, so all we need to do now is find a home for it.

Social media. It’s all the rage. Pepsi is pinning its Super Bowl hopes on it. Ford’s social media strategy, led by Scott Monty, helped regain trust (and profits) after the Detroit Big Three Meltdown last year. Barack Obama used it wisely to help his overall campaign in winning the White House race. Marketers are allocating [...]

Social media is free. Social media is inexpensive. You don’t have to outspend your competition. Social media saves time. Social media will save your business thousands, if not millions.
These are all quotes I’ve seen from various voices recently. Each one pretty much agrees with the other – that social media is a great tool for [...]

If you are planning to use Twitter to help raise buzz for your company, there are some things you do need to note. Many Twitter users use Autofollow – but many do not, and fake following is quickly becoming a scourge of Twitter, meaning you will be blocked by some users.

Testimonials are a very powerful form of advertising, but did you know they could also be used as a link building tactic? Most testimonials include a link back to the author (to show it’s a credible source) and this can be a great way to get some valuable incoming links.

Another great way to create content for SEO purpose is the use of PDF files. Google spider can crawl and index the text on a PDF file. Here are some reasons why its great for SEO:

Here is what you need to know about using a live http header. Paul Spreadbury writes great content on the usage in layman’s term. This is an excerpt from his article.
Live HTTP Header in basic sense, is when a user requests a page from a website. Each page is returned with a header [...]

A recent question from an SEO forum asking about if you have a local business with multiple location. How do you optimize for those separate locations? The best approach is to have separate pages within the same domain. An example would be www.yoursite.com:

One of the huge hurdles of starting any SEO campaign is knowing what keywords you are going to target. Keyword tools are a dime a dozen and we’ve all used them. But the biggest problem that they all have is that they can’t show conversion data (obviously).