Some time ago, we brought on a client in a pretty competitive field that had a limited budget. Our proposal outlined what we could do and also noted the limitations they would have with the budget they were willing to spend. Rankings could be achieved, but growth would be slow. It wasn’t long before the [...]

Let’s face it…We truly are all given the same 24 hours in a day. As an entrepreneur, on any day you likely have to handle your social networking, write an ezine or blog, answer a zillion emails, take care of clients, projects or customers, attend meetings of one sort or another, do some bookkeeping, and [...]

Would you like to attract massively more, high quality inquiries from prospective clients?  If you would, here are 4 quick tips to get you on track!

When you first start blogging you might hesitate to spend money on a self-hosted blog and opt to start your blog on a freebie site, such as WordPress.com. Using the free version of WordPress will allow you to perfect your writing style and also get you into the habit of blogging on a regular basis.

Public relations agency, Pioneer Strategies, has launched SmallBizPRTips.com, a new members only site that offers small business owners access to professional public relations and marketing advice.

I very rarely watch TV, and when I do it’s not to watch reality shows or similar. But this video from So You Think You Can Dance stopped and made me think (and thanks to my wife for the heads-up).

Search isn’t an isolated experience. The act of looking for information is now fused with validation, which means the socialization of search will unite discovery with context and relationships. It all begins with where we purposely search for relevant content and also where we respond to interesting information that crosses our path.

A common piece of advice given to webmasters by Google is to create a site as if search engines did not exist. In the world of search engine optimization (SEO) this hint carries a good piece of value when it comes to link building practices. Basically, if you are soliciting links, but not providing links [...]

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? How many of our visitors are fully engaged and how many are walking away? Measurement depends on setting goals, establishing benchmarks and then measuring progress toward the goal.  But is engagement too fuzzy a concept to [...]

Search Engine Optimization can be confusing at times. Therefore, we recently started compiling a series of search engine optimization tips. This is tip number 30 in the series. Each search engine optimization tip is generally very specific, should not take a long time to fix or perform, and is rather “short and sweet” and directly [...]