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The Construction of a Search Engine Friendly Web Page

Tuesday, March 6th, 2012

A while back I wrote about the need to have a search engine friendly website before worrying so much about having a search engine optimized site. I want to expand on that point here and to look at what exactly constitutes a search engine friendly Web page.


Optimizing Your Online PR Strategy: Background Research

Tuesday, June 21st, 2011

In the first two parts of this series, we looked first at how the online audience differs from the traditional off-line audience. There are several distinct characteristics one has to take into account before pushing content out onto the web that was designed for print.


Why Small Minded and Small Marketed SEO Doesn’t Work

Tuesday, April 12th, 2011

Some time ago, we brought on a client in a pretty competitive field that had a limited budget. Our proposal outlined what we could do and also noted the limitations they would have with the budget they were willing to spend. Rankings could be achieved, but growth would be slow. It wasn’t long before the [...]


Using Criticism To Build A Better Site

Tuesday, August 3rd, 2010

The only way to avoid hearing criticism is to be deaf or dead. The only way to avoid being criticized is to never have been alive.


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