Facebook ads will now target non-users of Facebook on outside websites and apps, directly challenging the supremacy of the Google Display Network. Previously, Facebook only showed ads on third party websites to users that were concurrently logged into Facebook. Facebook is also taking on the hundreds of other ad networks […]
Uncovered by VentureBeat is a plan by Google to block Adobe Flash in its Chrome Browser by Q4 2016. The information was found in a publicly available Google Doc called HTML5 by Default. Here is the proposed plan: – If a site offers an HTML5 experience, this change will make […]
Google announced a new family of ad formats, which it refers to as “Adsense’s next generation ads.” They’re called Page-level ads and are starting with two specific formats: anchor/overlay and vignette. The ads are optimized so that they appear when they’re most likely to perform well for your site while […]
Pinterest has announced that they are opening the Pinterest Ads Manager for all small and medium sized businesses in the United States. Pinterest Ads Manager has a bulk editor and advanced measurement to enable businesses to manage more campaigns at once and track the impact of Promoted Pins.
When someone asks for advice for how to build a community for their business I always start by asking the same two questions:
Today’s Question: What info can you provide about using Pinterest for businesses? I’ve used it for my own personal use, but I’m not sure how to use it for business. Julie GraffJulie Graff’s Answer from a Social Media & Content Perspective:
Email marketing is often overlooked when a small business tries to generate more online leads and sales. However, building your email list is the linchpin of any digital marketing campaign. In this article you’ll learn why it’s so important, how to set up an opt-in email list, and how to get your emails […]
Trust is the foundation upon which ALL business success is built. Without trust, nothing else matters. Price doesn’t matter. Customer service doesn’t matter. Marketing sure as hell doesn’t matter. Trying to succeed in business without trust is like trying to drink coffee without a cup.