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What is social media’s “revolving door” effect on your business?

April 1st, 2015

Had a good conversation with a client the other day about social media churn.

As usual, we were both lamenting the lack of really good junior- to mid-level talent in the digital space. Sure, there are a TON of people out there with the experience to do some of these jobs. But, doing them WELL? That’s another story. Read More…

How to create marketing that people will believe

March 3rd, 2015

One of the most important questions in business, is this:

“Why should a prospective client [or customer] trust me?”

Here’s why that question is so important. Read More…

Optimize Your Local SEO Strategy

February 3rd, 2015

As 2014 winds down and “Local Saturday” is just on the tail-end of next week, the statistics from Google, Deloitte and others have confirmed one thing: not only do brick and mortar businesses need proper local listings, but they need to have a strategy to go with it. We hope to provide some tips and ideas along with excellent resources to make sure your business is ready. Read More…

Here’s why the possibilities for your business in 2015 are endless

January 6th, 2015

Someone just emailed me to ask what my predictions were for small business owners in 2015. Here’s the best answer I can come up with right now:

I believe that 2015 is going to be a lot like 2014, 2013… and 1973.

What do I mean? Read More…

Should You Care About Losing Blog Subscribers?

December 1st, 2014

Yes. No. Maybe. It depends. I know – crappy answer, right? But each one can be applied to the question of losing blog subscribers and whether you should care or not.

After all, as bloggers, we’re more often than not told that “it’s all about the list”. This usually refers to an email list, and why building one is important for your blog’s growth. Read More…

Grow your business by 200% with this simple idea

November 11th, 2014

As you approach the final weeks of 2014, it’s a great time to review the progress your business is making and look for ways to improve in 2015. Obviously, the cornerstone of your strategy for 2015, should be the growth of your business.

So, here’s something for you to consider if you want your business to grow significantly in the year ahead. Read More…

Redefining Ordinary or Why It’s Okay to Dream Small

October 21st, 2014

Sometimes, in business, we wait for the extraordinary to appear before we make a move.

We wait for that one killer application or solution that will take us from Brand X to Brand Everyone Wants a Piece Of. We close doors on ordinary ideas because only extraordinary will sell. Read More…

Don’t chase the buzz: why clickbait titles hurt your business.

September 30th, 2014

We all can recognize a clickbait title. If you don’t, just go to Buzzfeed.com or other news aggregation sites’ front pages.  Clickbait titles are sensationalist at best, often ridiculous, and sometimes dangerously misleading.  “Pop star (or politician) admits to being half-alien!”  “Dead actress’s unclothed image appears on tortilla!”  “Use this easy trick with your ear wax to lose weight!” Read More…

How to impress your new client in the first 30 days

How to find the income, energy and inspiration you need!

Do You Know Who Your Best Customers Are?

Usability Is My Drug of Choice

Why is Your Content Failing?

Customer Reviews the Hidden Local SEO Gem

How to get better results without working harder

6 Tips for Making Your Content More Shareable

How to immediately get more Word of Mouth sales leads… for free!

Why isn’t your marketing working?

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